Steriogram - Walkie Talkie Man

What this video is

Released in early 2004, 'Walkie Talkie Man' arrived at the intersection of peak MTV video culture and the nascent iPod boom. Apple's selection of the track for a major iPod advertisement massively amplified its reach beyond music video channels, making it one of the first viral music-advertisement crossovers of the broadband era. The video's hand-knitted surrealism was simultaneously countercultural — rejecting the…

Why it matters

A canonical example of the 'Gondry surrealist craft' subgenre of music video, placing it alongside 'Fell in Love With a Girl' (White Stripes, 2003) as a landmark of handmade-aesthetic video production. For New Zealand rock, it represents an unparalleled moment of international crossover. The…

The director

French film director, screenwriter, and music video auteur born May 8, 1963, in Versailles, France. Began career directing videos for his own Paris art-school band Oui Oui. Björk commissioned him to direct 'Human Behaviour' (1993) after seeing his work,…