Buckcherry - Check Your Head

What this video is

Released as the fourth single from Buckcherry's 1999 DreamWorks debut, 'Check Your Head' arrived at a pivotal transitional moment in rock radio — after grunge's commercial decline and before nu-metal fully consolidated mainstream hard rock identity. Buckcherry occupied an anachronistic niche, reviving Sunset Strip sleaze-rock swagger in an era dominated by post-grunge sobriety and hip-hop crossover. The video's…

Why it matters

Represents a rare commercially successful sleaze rock artifact in the late-90s MTV landscape. Buckcherry's debut album, certified Gold in the US and Canada and DreamWorks' first Gold album, demonstrated lingering audience appetite for melodic hard rock in the post-grunge era. As a fourth single,…

The director

David Charles Meyers (born October 19, 1972, Berkeley, CA) studied Film Production and Philosophy at Loyola Marymount University. He worked through studio systems at Paramount and Fox before transitioning to music video direction. He has directed over 200…