Danny Brown - Best Life

What this video is

Released November 2019 as a promotional video for Danny Brown's fifth album uknowhatimsayin¿ on Warp Records, Best Life arrived during a moment of critical reassessment of Brown as a generational Detroit MC. Executive produced by Q-Tip of A Tribe Called Quest, the album self-consciously invoked Golden Era hip-hop aesthetics within an experimental indie-rap framework. The video's Detroit-set autobiographical…

Why it matters

Best Life represents the confluence of boom-bap revivalism and experimental indie hip-hop at the close of the 2010s, with Q-Tip's jazz-inflected, sample-heavy production serving as a bridge between 1990s Golden Era rap and the post-Atrocity Exhibition underground. The video reinforces Danny…

The director

Augustin Vita is a director, editor, and screenwriter active in the 2010s–2020s. Known credits include the short film Round Six (2013), the music video Danny Brown: Best Life (2019), and Deb Never & Kenny Beats: Stone Cold (2020). Also works in art direction…