Tiwa Savage ft. Wizkid - Bad ( Official Music Video )

What this video is

Released in July 2016 at the apex of Afrobeats' global push, 'Bad' represents the commercial and cultural peak of Mavin Records' early era and the collaborative star power of two of Nigeria's defining artists. The video's release coincided with Tiwa Savage signing with Jay-Z's Roc Nation, marking a pivotal moment of institutional international validation for Nigerian pop. The warm, Lagos-street visual language —…

Why it matters

A landmark mid-2010s Afrobeats crossover artifact, 'Bad' exemplifies the polished, internationally competitive Nigerian music video aesthetic championed by Sesan Ogunro and Film Factory. It represents the moment when Afrobeats production values matched global pop standards while retaining…

The director

Sesan Ogunro Jr. (born 11 January 1983, Lagos, Nigeria) is a Nigerian-British music video director based in the UK. He holds a degree in 3D Animation and Visual Effects from the University of West London. CEO of Film Factory Nigeria (Lagos) and Film Factory…