Adekunle Gold - Jore ft. Kizz Daniel

What this video is

Released on January 30, 2020, 'Jore' arrived at a pivotal moment for Nigerian music globally. Adekunle Gold, signed to Afro Urban Records, had been building an international fanbase through his blend of Urban Highlife and Afropop. Featuring Kizz Daniel — one of Nigeria's most commercially dominant voices at the time — marked the first recorded collaboration between the two artists, generating significant…

Why it matters

'Jore' is a landmark Afropop love ballad that exemplifies the genre's 2020 commercial peak — merging Urban Highlife's melodic sensibility with Afrobeats' rhythmic drive. The collaboration between Adekunle Gold and Kizz Daniel brought together two stylistically distinct voices into a cohesive love…

The director

Anietie James Ekiko, known professionally as Aje, is a Lagos-based Nigerian cinematographer, director, and visual storyteller. He founded AJE Filmworks in October 2006. The company has produced hundreds of music videos, several of which have won national and…