Lil Mosey - Greet Her

What this video is

Released March 5, 2019, 'Greet Her' arrived during Lil Mosey's breakout momentum following his debut Interscope project Northsbest and RIAA Platinum single 'Noticed.' The video exemplifies the mid-tier melodic trap visual aesthetic of 2018–2019: a cinematic narrative concept shot in Los Angeles, combining aspirational luxury imagery (designer fashion, hilltop vistas, luxury real estate) with an accessible romantic…

Why it matters

A representative artifact of the 2018–2019 melodic trap visual canon, 'Greet Her' bridges the rough SoundCloud aesthetic with polished major-label production. Its warm, muted Los Angeles palette, fast editorial rhythm, and romantic narrative structure helped define how teenage melodic rap artists…

The director

Chad Tennies is an American director, producer, and cinematographer based in Atlanta, GA, who began his career in film at age 16 entering the Atlanta music video scene. He is best known for directing Migos' 'Bad and Boujee' (2016), nominated for an MTV Music…