MOX - Fino a quando il cielo esiste (feat. Fulminacci)

What this video is

Released on 6 March 2020 — days before Italy entered its first COVID-19 national lockdown — this video acquired inadvertent documentary resonance: the semi-deserted Milan streets shot for comic effect became a haunting preview of the locked-down city. Thematically, the song addresses ecological collapse and collective inertia through irony, with MOX articulating frustration at humanity's awareness of environmental…

Why it matters

A key document of the 2018–2022 Italian neo-cantautori wave, this video represents the Maciste Dischi visual identity at its most coherent: low-budget conceptual comedy, street-level naturalism, and ironic social critique married to melodic indie-pop. The Olmo Parenti / Marco Zannoni collective's…

The director

Olmo Parenti and Marco Zannoni are an Italian directing duo operating under the banner 'A Thing By', closely associated with Maciste Dischi's Milan-based roster. Their confirmed music video credits include work for Canova, VV, and Tananai. Giacomo Ostini…