Loma - Pink Sky

What this video is

Released May 15, 2024 as the second single from Loma's third album 'How Will I Live Without a Body?' (Sub Pop, June 28, 2024), 'Pink Sky' emerged from an extraordinary post-pandemic creative reunion. The trio — Emily Cross (Dorset, UK), Dan Duszynski (central Texas), and Jonathan Meiburg (Germany) — reconvened in Cross's Dorset stone cottage, a former coffin-maker's workshop, to record with minimal instruments. The…

Why it matters

Represents the mature Sub Pop indie-folk art-video tradition of the 2020s, where animated hand-crafted visuals replace live-action performance as the primary video idiom for introspective, acoustic-adjacent music. The watercolor animation format aligns 'Pink Sky' with a lineage of art-driven music…

The director

Visual artist and animator from Rochester, NY. BFA in 3DDD from RIT, 2018. Interned at [adult swim] fall 2018; artist-in-residence at UUU Gallery 2019; video artist at Beggars Group 2020; freelance animator and director 2024. Has directed animated music…