Fulminacci - Tattica

What this video is

Released on 28 May 2021, 'Tattica' arrived as the fourth single from Fulminacci's second album 'Tante care cose' (Maciste Dischi / Artist First), which had debuted on 12 March 2021 — weeks after Fulminacci's first Sanremo Festival appearance with 'Santa Marinella.' The album marked a commercial breakthrough, becoming his first top-5 entry on the FIMI Italian Albums Chart. The video's comedic traffic-jam narrative…

Why it matters

A flagship example of early-2020s Italian indie-pop video production: character-driven, comedic, low-effects, high-concept. The video demonstrates how Bendo's single-location escalation formula — previously deployed for Gazzelle and Canova — translates to absurdist social comedy. The Maciste…

The director

Bendo is a Milanese directorial duo formed in 2016–2017 by childhood friends Lorenzo Silvestri and Andrea Santaterra. Initially working as graphic designers and art directors, they pivoted to music video direction after a chance documentary project. They…