📺 MTV Rewind
HomeArtistsLimp Bizkit

Limp Bizkit - Sour

1998 · Nu-Metal Emergence (1997–1999) · music video
Limp Bizkit - Sour music video
1998Nu-Metal Emergence (1997–1999)Nu-Metal / Rap-Rock Emergence (late 1990s US underground-to-mainstream pipeline)Dir. Fred Durst & Roger Pistole

What this video is

Released in 1998 as a promotional video for a track from Limp Bizkit's 1997 debut album Three Dollar Bill, Y'all$, 'Sour' sits at a pivotal pre-breakthrough moment for the band and for nu-metal as a genre category. The video predates the mainstream explosion triggered by Significant Other (1999) and 'Nookie,' representing the raw, underground-facing phase of the band's identity. The Flip/Interscope release context…

Why it matters

As an artifact of nu-metal's emergence phase, 'Sour' documents the genre's visual grammar before it became codified: raw handheld realism, performance-narrative hybridity, and directorial involvement by the artist himself. The co-direction by Fred Durst signals the auteur instinct within nu-metal…

The director

Fred Durst is the frontman of Limp Bizkit who co-directed several of the band's early music videos. Roger Pistole is a Nashville-based director of photography and music video director active from the 1990s onward, with credits spanning country, rock, and…

Read the full researched annotation on RAD →
More: All Limp Bizkit videos · Browse channels · Turn on the TV →