Caroline Rose - ＂Feel The Way I Want＂

What this video is

Released January 7, 2020, as the lead single from SUPERSTAR (New West Records, March 6, 2020), 'Feel The Way I Want' arrived at a moment of heightened visibility for queer and non-binary voices in indie pop. The SUPERSTAR album is constructed as an album-as-film following a non-binary protagonist's hubristic pursuit of fame — inspired, per press materials, by cult films including Mulholland Drive and the…

Why it matters

A landmark example of the indie synth-pop auteur video: artist-as-director, iPhone-shot, narrative-driven, and deliberately anti-glamour in production while maximalist in conceptual ambition. Represents a key data point in the democratisation of music video production in the smartphone era, and in…

The director

Caroline Elizabeth Rose (born October 19, 1989, Long Island, NY) is a Grammy-nominated American singer, songwriter, musician, and producer. After two folk/country albums, Rose reinvented as a synth-pop auteur with LONER (2018) and SUPERSTAR (2020, New West…