Bakermat & Nic Hanson - Walk That Walk

What this video is

Released on March 26, 2021, 'Walk That Walk' arrived during a period of pandemic-era creative adaptation in the music industry, when animated music videos became an increasingly prominent format due to restrictions on live-action production. The track, released on Be Yourself Music (Amsterdam), represents Bakermat's sustained project of funk and soul-inflected dance-pop, drawing on a lineage that critics have…

Why it matters

Sits at the intersection of Dutch electronic dance music and 1980s-influenced funk-pop, a subgenre Bakermat has consistently championed. The animated video format, rare in mainstream dance music of this era, elevates the release as a case study in serialized visual storytelling within electronic…

The director

Thijs Viegers is a Dutch 2D FX animator and director, trained at Hogeschool voor de Kunsten Utrecht, with expertise in character and FX animation and storyboarding. Ben Vinkenburg is a Dutch animator and art director specializing in visual effects and…