
Released on December 12, 2021, as a surprise anniversary gift to fans marking the 10th year of Bieber's first Christmas album 'Under The Mistletoe' (2011), which debuted at #1 on the Billboard 200 with 210,000 first-week sales. The choice of animation—rather than a live-action performance video—reflects the maturation of the streaming-era 'visual album' concept and the rise of animated music videos as a premium…
Represents a milestone in contemporary holiday pop: a fully animated narrative music video for a catalog track, deployed strategically as a streaming-era anniversary event. Demonstrates how legacy pop artists extend catalogue longevity through premium visual reinvestment rather than new…
Jaime Restrepo is a director and animator with over 12 years of experience as a senior animator, operating under Dreambear Productions. Noah Sterling is a mixed-media director specializing in animation, live-action, and VFX, with work heavily influenced by…
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