Naomi Mac - My Heart ft Adekunle Gold

What this video is

Released in 2015, 'My Heart' sits at the intersection of the Afrobeats commercial boom and a quieter Afro-soul current emerging from Lagos. Naomi Mac, a first runner-up on the maiden Nigerian Idol, leveraged the show's mainstream reach into an independent career under House One Music. Collaborating with Adekunle Gold — then rising sharply through the YBNL ecosystem on the strength of 'Sade' and 'Orente' — the track…

Why it matters

A document of Afro-soul ballad production at the moment Afrobeats broadened beyond uptempo dance into emotionally nuanced romantic territory. The Yoruba-English bilingual delivery and the collaboration between a Nigerian Idol alumna and a YBNL-associated artist illustrates the cross-network…

The director

Mex is a Lagos-based Nigerian music video director active in the mid-2010s Afrobeats scene, credited across multiple Nigerian pop and R&B video productions of the era. Known for naturalistic, Lagos-set visuals with warm cinematographic styling.