Jhené Aiko - Happiness Over Everything (H.O.E.) ft. Future, Miguel

What this video is

Released on February 28, 2020 — just days before the COVID-19 pandemic reshaped public life — this video captures a pre-lockdown celebration of communal Black joy and familial intimacy that would quickly become culturally poignant. As the fourth single from Chilombo, the track and its visual are embedded in Jhené Aiko's broader artistic project of sex-positivity, spiritual self-assertion, and personal sovereignty.…

Why it matters

A key artifact of the 2019–2021 R&B self-empowerment wave, 'H.O.E.' exemplifies the genre's shift toward unapologetic female desire and communal celebration. The multi-generational, luau-party visual format — departing from the typical club or performance stage — signals a maturation of R&B video…

The director

Topshelf Junior is a music video director with a long-running creative partnership with Jhené Aiko, having directed videos for her as early as 2011 ('Stranger', 'My Mine') and continuing through 'Burning Man (3:16pm)' (2013), 'B's + H's' (2016), and this…