Marika Hackman - Time's Been Reckless

What this video is

Released October 2017 to promote 'I'm Not Your Man', Hackman's sophomore album and Sub Pop Records debut in North America. The record marked a sharp stylistic pivot from her acoustic folk debut toward a grunge- and indie-rock-influenced sound informed by her teenage listening of Nirvana and Built to Spill. The album addressed queer identity, sexuality, and millennial ennui with frank directness, and was widely…

Why it matters

Represents a key transitional artefact documenting British female-led indie rock's convergence with queer alt-pop in the mid-2010s. The dual-format 35mm/VHS production strategy embodies a broader 2017-era indie trend of analogue nostalgia as authenticity signifier, deployed here to underscore…

The director

London-based music video director, camera operator, and editor. Operates as Jackson Ducasse Films. Career credits span New Order, Dua Lipa, Clean Bandit, Imagine Dragons, Amy Macdonald, Jess Glynne, John Legend, Blondie, Isaac Gracie, Grace Carter, and Paul…