Bully - Atom Bomb

What this video is

Released February 29, 2024, 'Atom Bomb' arrived as a standalone single following Bully's critically acclaimed 2023 album Lucky For You and marked a striking sonic departure — Alicia Bognanno, known for self-produced fuzz-rock and grunge-influenced indie, presenting a solo piano ballad for the first time in her decade-long career. Produced by JT Daly, the song and its live video reflect a broader 2020s independent…

Why it matters

Represents a pivotal moment in Bully's catalogue: a self-described grunge-pop auteur voluntarily abandoning her signature electric guitar and production autonomy to collaborate and go acoustic. The live video format reinforces the unmediated sincerity of the gesture. Significant within 2020s indie…

The director

Bree Marie Fish is a Nashville, Tennessee-based photographer and director working primarily within the music industry. Her website identifies her as a photographer and director. Prior music video credits documented on IMVDb include Insecure by SVRCINA…