Kylie Minogue - Say Something

What this video is

Released 7 August 2020 — weeks into the global COVID-19 pandemic — 'Say Something' functions simultaneously as lockdown escapism and a call for human unity. Shot under strict social-distancing protocols at Black Island Studios, London, the video's minimal cast and studio-bound cosmic spectacle reflect the production constraints of 2020 while transforming them into aesthetic strengths. The song's themes of longing…

Why it matters

A landmark entry in the 2020s nu-disco pop revival, 'Say Something' synthesises classic disco production — funk guitar, choir, thick synths — with contemporary electropop and dance-pop sensibilities. Critics including AllMusic, Entertainment Weekly, and Variety cited it as one of Minogue's finest…

The director

Sophie Luise Elisabeth Muller is an English music video director signed to PRETTYBIRD UK and US. Her career spans over 300 directed music videos for artists including Rihanna, Radiohead, Beyoncé, Björk, Gwen Stefani, Coldplay, Alicia Keys, The Killers, and…