YG - Laugh Now Kry Later!

What this video is

Released May 1, 2020, during the first wave of COVID-19 lockdowns, 'Laugh Now Kry Later!' is a proclamation of defiant vitality from a Compton rapper navigating police raids, public scrutiny, and national paralysis. The video's central imagery — YG speeding down the open Pacific Coast Highway in a Lamborghini Aventador — functions as a visual rebuke to confinement, serving as YG's announcement of his 5th studio…

Why it matters

Represents the post-DJ Mustard evolution of Compton rap into Auto-Tune-inflected introspective trap, bridging YG's Piru street narrative roots with the emotionally open, melodic delivery that dominated West Coast hip-hop in 2019–2021. The video's stripped-back, location-first production aesthetic…